Sunday, 21 October 2012

Pleonastic and Foley Sound

                                      
 
 

The Beauty Inside

                            
 

 
The beauty inside is a small series created by Intel and Toshiba, the purpose of it was to advertise their new laptop. At first I felt that the advertisement would be ‘in your face’ throughout the whole series and in every shot with an obvious meaning; but it was a pleasant surprise to follow the story of true love, conflict and resolution.
We begin the story with an introduction to the protagonist character Alex; it soon becomes clear he is a unique and intriguing character with his unstoppable ability of appearance. At first I was confused and astonished because I didn’t understand that the different people being represented were in fact the same person. The story line then becomes clearer as the voice over explains he wakes up every morning a different person on the outside but on the inside he is still Alex. I really enjoy the simplicity but intensifying and breathe taking narrative because Alex can never be himself because he physically changes – this makes you appreciate who you are. It doesn’t seem to bother the protagonist character until he meets a girl who touches his heart and never let’s go. The girl named Leah is one of a kind to Alex as they share the same interest of antiques.

Throughout the series I was on the edge of my seat with anticipation to what will happen next as Alex kept on visiting the antique shop Leah works at, until one day he has the courage to ask her out but she rejects – this unexpected reply made my heart sink but then he says it has to be tonight and so she eventually agrees.

They spend the night together where their display of true love and passion can twist and turn the audience’s feelings and outcomes they may predict, I eventually understood the real antagonist was also Alex because throughout the story he is his own worst enemy always wishing he was just one person.
The advertisement of Intel’s laptop is featured but with a subtle manor, it records every appearance/ person Alex has ever been. I really like this idea because it shows the drastic scale of the situation.
As Alex continues to battle his appearance he eventually finds a way of displaying/ presenting who he really is to Leah, he shows her all the stuff he has brought and collected from her shop and all of the recordings of who he has been and the feelings he has expressed – this emotional scene is enhanced because each time Leah has seen a different person that person has always had the same feelings for her with no way of expressing them.
We see Leah try to understand how one person can be so many people and the outcome is she watches him change.
The simple but effective ending is that he stops changing because he has found someone who believed in him and saw him for who he really is and not his appearance.
Overall I feel this beautiful narrative with a strong message/ meaning – it doesn’t matter what you look like, where you’re from or what language you may speak because none of that changes who you really are.
I really enjoyed this series because the characters draw you in and you feel a part of their lives, it also makes you appreciate who you are and everyone else around you. It also represents how you have to love yourself before anyone else can.








Expand Your Mind



                                                 The British Film Institute

The article was based on the introduction of the British film institute five year plan for the future, it is going to be invested by the national lottery with £500 million put into it and the British film institute’s own earnings.

The primary targets of this plan is to develop creative talent and audiences outside London and the main focus on the aim consists of " Putting exemplary film making talent at the heart of the strategy, supporting bold new visions from emerging and establishing film makers." I feel this is a good opportunity for a huge range of film makers because it will be an available opportunity for new and old; this gives everyone the chance and experience to produce new, developed and creative ideas." The fund will make approximately 20major production awards per year, with a rise from £15million in 2011 to £24million by 2017 when the British film institute absorbed the UK film council last year. The British film institute also wants to be more 'transparent' in decision making and wants to move away from the 'club factor' - if you’re in you’re in but if you’re not you’re not. (This was claimed by some critics during the UK film council reign.) Another crucial element of the fund is to distribute more resources throughout and outside London. The chairman Greg Dyke views the fund as a strategy to "build, educate and inspire" the next generation of film creators ad new partnerships of film galleries, cinemas and local media.

Along with the future 5 year plan other partnerships and associations were announced including more money for film festivals – I like this idea of more festivals because it will offer a new range of creations and offer everyone a chance to enjoy and explore new experiences within film, it will also widen their knowledge on the techniques of film and open more targeted films to a wider range audience; this also represents how people can understand parts of films they like and dislike.  Overall I really enjoyed this article because it expressed how there are going to be more opportunities for film making, academies, media, local input, culturally important films etc. I feel the 5 year plan is a good idea because it widens the knowledge at a local level and represents how film is much more than moving images because it enhances entertainment and expands the mind and opportunities of established, emerging; young and old film interests, I am looking forward to the ever expanding techniques used throughout film, exploring new creations and being able to see how film is created to present different cultures and visually important aspects.

Camera Shots 3

 
Dolly A shot taken from a moving vehicle and moves along with the actors capturing all the action; a good way of presenting movement.


 
 
 
 Tracking May be referred to shot captured by a camera mounted onto a Dolly, but can also be when a camera follows any subject within the frame.
 
 

Tilt Up A camera angle that looks up at a subject - making them appear more superior; this creates a more dramatic effect.
 
 
Tilt Down A camera angle that looks down at a subject - this makes the subject appear weak and vulnerable.


 





 
 

Camera Shots 2

 
 
Extreme close up Used to highlight a significant subject - magnifies something.
 
Canted/ Dutch Tilt The tilting of the camera- this creates an illusion and distorted frame which gives a sense of confusion.

 
 
Ariel/ Birdseye A viewpoint seen at a higher elevation, this involves a horizon line/ vanishing point positioned on the upper portion of an image - this establishes setting and movement.
 
Handheld Is a small device which can be held by an actor - this gives the sense of realism, like you’re involved in the action and gives you the feeling of what the character is feeling/ seeing.

 
Crane A shot captured using a special device which resembles a huge mechanical arm. It is used to view actors from above and is a good way of moving the camera - left, right, up, down...
Types of Crane shots:
- Rise Up The camera rises vertically.
- Fall Down The camera moves vertically downward

 
 
 
 

 



 

Camera Shots 1

 




Medium Shot A camera shot from medium distance.



Medium long shot A frame taken at a distance making objects appear further away from each other; this completes the screen vertically and gives a hint of the environment/ location.




Long Shot A wider frame in which the subjects are smaller - a useful shot when showing action that involves various people.





Extreme long shot A wider frame value in which subjects in the frame are small; a building, cityscape.




Close up A very intimate shot, little background is shown.